![]() I hope this guide helps you in your journey.According to research conducted jointly by Google and Forrester, about 70% of online shoppers claim that they are more likely to buy products from businesses that offer the communication channels they prefer. Remember, creating a successful brand on YouTube is a marathon, not a sprint.Ĭonsistent effort, ongoing learning, and a strategic approach are needed.īut with the right mindset and commitment, you can create a brand that resonates with your audience and stands out in your niche. This will facilitate consistent, high-quality content creation without overwhelming your schedule. Operate your YouTube channel as a business by creating systems and processes. This could be through in-depth research, storytelling, unique editing, relatability, authenticity, or other factors. Your content should deliver value to a specific target audience.ĭiscover how to distinguish your brand within your niche. It should combine your interests, strengths, and unique advantages. And ensure your videos leave viewers satisfied. Make your video content engaging to maximize watch time. Craft titles, thumbnails, and video concepts that attract clicks. YouTube cares about three things: clicks, watch time, and satisfaction. Serious brand-building means treating it like a business. At this stage, forget about niche, concentrate on skills.Īfter your tenth video, decide if YouTube is a hobby or a business. This includes filming, editing, and on-screen presence. Use your next seven videos to hone your video-making abilities. Post your first three videos and then decide: are you treating YouTube as a side hustle or a vital part of your brand? If you're serious about brand-building, aim for at least one video per week. The goal is to push past the starting line and get comfortable with video creation. ![]() Start by creating your first three videos. Making extra income is no longer a choice, it's a necessity. Next week I will help over 325+ founders learn how to build a brand that can still be here in the next decade, you can join them by subscribing to my newsletter: ![]() They've got the power to guide what we do and how we act in deep and meaningful ways.īy understanding how our brains respond to branding, you can build a brand with an identity that hits home with customers on a deep level. This can help customers make smarter choices and build a closer bond with the brand.īrands have become a big part of who we are. Many people are not aware that they're subconsciously choosing brands that reflect their values.īrands can use this to their advantage by creating a brand story that fits with the values of the people they're trying to reach.ħ/ Encourage Customers to Make Thoughtful Choicesīrands can push customers to make thoughtful choices by making them aware of the power brands hold. If there's bad news about Apple, their brain perks up and they feel good. Studies show that our brains respond to brands like they do to people.įor example, Apple fans showed the same kind of brain empathy toward Apple as you'd see when you're thinking about someone in your family.īrands can flip empathy on its head, too.įor instance, Samsung users showed reverse empathy for Apple news. Research reveals that consumers' brains react to brands as they would to people. Have you ever met someone that If anyone badmouths a brand, they take it as a personal insult, and they're first in line to stick up for the brand?Ĥ/ Understand the Brain's Reaction to Brands People who saw the Apple logo performed better on creative tasks after exposure to the Apple logo.īecause Apple continually portrayed itself as the brand for hip, cool, creative people.Ī consumer's relationship with a brand can be so strong they feel like it's part of their family. There is a study made that showed people Apple's logo and IBM's logo. When people pick between brands, they're choosing who they want to be.Ī brand narrative can change consumer behavior. ![]() Here's a comprehensive guide to understand this:īrands can change how we act, reaching far beyond when we're at the checkout. Because It's more about neuroscience than you think.
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |